REHLAT – SHATTAF ACTIVATION

directed & produced by Linda Notelovitz

Do you know what a Shattaf is? Most people in the Western World don't... and yet 1.3 billion people use it everyday. As a part of a larger campaign, Rehlat decided to fly a Shattaf to London. LifeDesign coordinated the Activation in central London over three days. In the first month of launch the Shattaf video amassed over 1 million views on Youtube and, to date, over 20 000 hotels worldwide have installed Shattafs. 


AGENCY: BEATTIE + DANE, Kuwait
ECD: Anes Al Rayes
Managing Partner: Dana Alhanbali

 

Director/Producer: Linda Notelovitz
Directors Assistant: Giovanna Winetzki
DOP: Joe Marcantonio
2nd Camera: Owynne Dawkins
Location Manager: Mick Ratman
DIT: Aku Ekwukoma
Sound: Max Holland
Editor: Nic Goodwin
Voice Cleanups & Final Mix: Monde Mkhizwane, Wonga Music