THE FARM KITCHEN BRAND CAMPAIGN: GROWING
directed by Linda Notelovitz
This campaign for Netherlands-based start-up, The Farm Kitchen, was conceptualised and created by LifeDesign.
The concept focused on presenting the brand's true essence: transforming the earth through regenerative agriculture for a better tomorrow. This story was brought to life through four unique films: 'Birth' (respect for the soil), 'Growth' (discovering the benefits of taste and health), 'Blooming' (experiencing Mother Nature’s love) and 'Being' (changing our behaviour to be kinder in the world).
CLIENT: The Farm Kitchen
Xander Meijer, Jonathan Karpathios, Vanessa Suurs
Director/Producer: Linda Notelovitz
Digital Creative Director: Giovanna Winetzki
DOP: Maxime Lahousse
Focus Puller: Jeroen During
Gaffer: Collin Kasper
Set Dresser & Standby: Shaun McAdam
H&MU: Niels Wahlers
Editor: Peter Mostert, Hooligan NYC
Colourist: Michele Wilson, Ludus Post Production JHB
Online Artist: Simone de Ruyck
Sound Design & Final Mix: Stephen Webster, The Workroom Audio Post
Music: Monde Mkhizwane, Wonga Music